WHAT: SAG-AFTRA members will host a bake sale rally outside of Bartle Bogle Hegarty’s New York office. Members will be joined by notable elected political and labor officials, a live brass band and will “raise” money to help BBH make ends meet. The ad agency said recently that it was no longer a SAG-AFTRA signatory, violating its contract in the process. The action is part of an ongoing strike with BBH.

WHEN:  Thursday, Nov. 1 at noon EDT

WHERE: BBH New York | 32 6th Avenue, New York, NY 10013


  • Rebecca Damon, SAG-AFTRA Executive Vice President, NY Local President
  • Kathy Hochul, NY Lieutenant Governor
  • Brad Hoylman, NY State Senator, 27th Senate District
  • Mario Cilento, President, NY State AFL-CIO
  • Vincent Alvarez, President, New York City Central Labor Council

Additional labor support from:

  • Writers Guild of America East (WGA East)
  • Local 817, International Brotherhood of Theatrical Teamsters (IBT)
  • Local 802, American Federation of Musicians (AFM), IATSE
  • Local 52, Motion Picture Studio Mechanics, IATSE
  • Local 829 United Scenic Artists, IATSE
  • Local 161, Script Supervisors, IATSE
  • Local 600, International Cinematographers Guild, IATSE
  • Actors’ Equity Association

WHY: SAG-AFTRA is on strike against ad agency Bartle Bogle Hegarty (BBH). The agency has been signed to the union’s Commercials Contract for almost 20 years, but they now claim the union agreement doesn’t apply to them. Members have been instructed to not accept any work for BBH, which is illegally attempting to abandon its union contract with SAG-AFTRA and evade its responsibility to:

  • always shoot union commercials
  • pay fair wages
  • contribute to performers’ pension and health benefits
  • guarantee safe sets
  • commit to the responsible and respectful use of performers’ images, voices and performances

Join us for a cookie and cupcake at the BBH Bake Sale!

The first 100 members to arrive will receive a free SAG-AFTRA t-shirt!

To RSVP, click here

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